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New OnePlus 7T Phone Uses Elliptic Labs AI Virtual Smart Sensor™

Sep 26, 2019News

Virtual Sensors Deliver Better Performance than In-Display Infrared Sensors at a Lower Cost

Oslo, Norway — Elliptic Labs’ INNER BEAUTY® AI Virtual Proximity Sensor™ is powering the much-anticipated flagship OnePlus 7T smartphone, which is being rolled out today. Elliptic Labs, the world leader in virtual sensor platforms, had previously announced their contract win but is only now making details available.

OnePlus, a leading Asian smartphone manufacturer that serves 34 countries and regions worldwide, chose the INNER BEAUTY platform as part of its commitment to advancing the capabilities of its flagship phones. INNER BEAUTY replaces the traditional infrared hardware proximity sensor with software, improving the phone’s design possibilities and enabling a full-screen display.

“INNER BEAUTY delivers better performance than in-display infrared sensors and is lower in cost,” said Laila Danielsen, CEO of Elliptic Labs. “In addition to being environmentally friendly with decreased power requirements, it allows OEMs to add sophisticated features such as gesture recognition with simple over-the-air updates.”

The INNER BEAUTY AI Virtual Proximity Sensor was first introduced to the world in 2016 and immediately revolutionized smartphone design by deprecating the need for thick bezels and making possible full-screen designs using its software-only proximity solution.

INNER BEAUTY is a registered trademark of Elliptic Labs.

AI Virtual Proximity Sensor and AI Virtual Smart Sensor are trademarks of Elliptic Labs.

All other trademarks or service markets are the responsibility of their respective organizations.

About Elliptic Labs

Elliptic Labs is a global enterprise targeting the smartphone, laptop, IoT, and automotive markets. Founded in 2006 as a research spin-off from Norway’s Oslo University, the company’s patented AI software combines ultrasound and sensor-fusion algorithms to deliver intuitive 3D gesture, proximity, and presence sensing experiences. Its scalable AI Virtual Smart Sensor Platform™ creates software-only sensors that are sustainable, eco-friendly, and already deployed in hundreds of millions of devices around the world. Elliptic Labs is the only software company that has delivered detection capabilities using AI software, ultrasound, and sensor-fusion deployed at scale. It filed its IPO with the Euronext Growth Market in October 2020.

Elliptic Labs is headquartered in Norway with presence in the USA, China, South-Korea, Taiwan, and Japan. Its technology and IP are developed in Norway and are solely owned by the company.

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